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Funding Criteria

Companies that apply to Keiretsu Forum are typically in their A or B rounds. They usually have accomplished a $500k to $1.5m friends and family round before they reach us.

The below listed criteria are frequently asked questions by the Keiretsu Forum Screening Committee. Companies are evaluated based on a number of criteria including, but not limited to:

Management
  • Specific experience
  • Overall experience
  • Complete team
Technology
  • Level of technology risk
  • Time to prototypes
  • Time to first ship
Market Opportunity
  • Market definition
  • Market size
  • Market growth rate
  • Significant competitors
  • Domestic or International
Capital Structure
  • Amount and type of investment
  • Venture or institutional investors
  • Date of last round
  • Price of last round
  • Loans outstanding
Company Strategy
  • Does the company address a significant problem?
  • Proposed competitive advantages (i.e. price, patent, lead time, skilled personnel, etc.)
Marketing
  • Does the company effectively communicate its message?
  • Can the company distinguish itself from the competition?
Intellectual Property
  • Number of patents granted
  • Number of patents applied for
  • Scope and strength of patents
  • Licenses owned
Proposed Deal
  • Amount requested
  • Pre-investment valuation
  • Post-investment valuation
  • Terms
What the company needs
  • Revise strategy
  • Revamp business model
  • Replace top management
  • Augment management
  • Refine marketing
Company Financial Status
  • Current burn rate
  • Cash horizon
  • Quarters to B/E
Liquidity Event
  • When and How

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